Google: Site-Speed Now A Factor in SEO


It is no secret that the invention of many different types of technology have changed the way people interact with each other in the world. Technology has increased productivity, saved money, and even created relationships. These are just some of the ways technology has enhanced the present and has paved the way for an amazing future ahead of us.
There is however one aspect of living that will seem to stick with us forever and it is important to get on the band wagon or be left behind. Technology improvements that have occurred over the years have produced information that is delivered on a real-time basis, decisions are made quickly and time has suddenly become a factor in some circumstances. Technology has forever changed our way of living.
I have worked for over 15 years within the technology industry building and fixing computers, designing websites, and so much more. Technology has produced a “hurry up and wait” type of philosophy. The number one question I always receive from clients is the following:
How can I make my computer or website run faster?
The fact of the matter is that technology has lead everyone to “live life in the fast lane.” As it stands today, this approach in our daily lives is something that we all must accept. Speed can provide tons of information at the push of a button, but speed can also lead to some unfortunate consequences.
Google recently announced the “site speed” as a deciding factor in search engine ranking and results. I realize that as your reading this article you may be thinking; “oh my, what do I do now?” Well, I am here to tell you that you can relax, everything will be just fine. Site speed is just one of over 200 factors that are used to determine search engine results. SEO Specialist Online has recently caught up with Matt Cutts from Google and he informed us in the video below that relevant content is still a major factor when ranking high in the search engines.
Even though speed is important, people are looking for a wealth of information. If Google where to rank websites on speed alone, the site that contains a wealth of information or content would not exist in the rankings. Content leads to decisions, decisions lead to action, actions produce results. Speed isn’t always that important, it is the information that counts.
[youtube]http://www.youtube.com/watch?v=muSIzHurn4U[/youtube]
Sometimes the best helping hand you can get is a good, firm push


SEO Ranting
I do want top rankings
I do NOT want top rankings.
Which one of those statements is true for you?
I am willing to invest time or money to get top rankings.
I am NOT willing to invest time or money to get top rankings.
Which one of those statements is true for you?
Not many things in life are black and white…but getting top rankings for your website is.
You either have them or you don’t AND you are either willing to do something to get them, or you’re not.
I think a lot of people fool themselves into thinking they will do what it takes and then when the times comes to invest the time or put up money, they don’t follow through.
I don’t mean to be too blunt, and I definitely don’t mean to be offensive but I do want to be honest and hopefully get you thinking.
It’s worth repeating.
You either have top rankings or you don’t.
You are either willing to do something to get top rankings, or you aren’t.
What is true for you and what does that truth mean to you, your business and your goals?
It has been said that inaction is action, in and of itself. So, the question is – you are already taking action in some form, so are you taking the right action?
SEO may not be for you. You may not want a lot of new traffic and leads and sales. If that’s the case, that’s OK.
But if you want or need traffic, leads and sales – then you need top rankings.
Not sure where that come from, but I guess that was my little rant for the day! Stay tuned for more SEO tips.
Jim Gras
Senior SEO Strategist
SEO-Specialist-Online.com
Skype: jamiboy
800-897-6458
SEO SPECIALIST ONLINE FORUM LAUNCHES


SEO SPECIALIST ONLINE FORUM LAUNCHES
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2 Comments on SEO SPECIALIST ONLINE FORUM LAUNCHESApril Fools: Google Changes Company Name


For those of you who live in the United States and use Google as your search provider of web content, you may have noticed something different on the Google home page. Occasionally Google displays design variations or doodles of different company logos. Several hours ago, a different type of doodle showed up on the home page illustrating the word “Topeka.” What is the significance of this doodle you may ask?
on March 2nd, CNN along with other news networks reported that the capital city of Kansas, known as Topeka, has changed its name to Google. It has been reported by various new networks that this move was made in part by Topeka government officials to request consideration for inclusion into Google’s experimental fiber optics network project.
Google Chairman and Chief Executive Officer, Eric Schmidt issued a statement today by expressing his gratitude toward the city of Topeka for their honorable gesture. Eric announced that Google will return such generosity by changing their company name to “Topeka.”
Such an announcement comes on the heels of April Fools day, and is being billed as one of the best April Fool’s jokes of all time! There have been no reports on the decision whether or not to include Google Kansas as part of the experimental fiber optics network project.
What will Google think of Next?
1 Comment on April Fools: Google Changes Company Name