Google Blogger Gets a Facelift
31. March 2010
Michael Augustine
Blogs are know to be one of the best social networking, user interactive sites to communicate with friends, clients and more. Blogging has become an intricate part of the internet web makeup today. Blogging can be easy for some but harder for others. In order to tackle the learning curve of blog creation and promoting, several companies have created different blogging platforms to introduce “simplicity” when using the product.
Recently the SEO Specialists have learned that Google has upgraded their Blogger platform to include a template designer, or theme designer. Blogs operate off of themes, or background layouts to place content on them. Theme creation can require extensive programming and design that many blog users do not have time to spend on theme creation. My good friends, Blogger and Google have come to the rescue!
The video below gives you a preview of the new blogger template system which is now available. Go to Blogger.com today and set up your blog for FREE!! If you do not have time or you need help, give the SEO Specialists a call via the “Contact” link above and we will help you!!
[youtube]http://www.youtube.com/watch?v=r6haqZoivBQ[/youtube]
Leave a comment!! »Need A Break – Why Don’t You Just Dance?
29. March 2010
Michael Augustine
Here it is, Monday morning and many are off to work, some people have not had their coffee yet! For me personally I don’t drink coffee but definitely need a jolt of caffeine. Here at SEO Specialists Online we are hard at work ensuring our clients obtain top search results on Google Some of us work in the early morning hours, some of us work late into the night. I know that conducting Website Evaluations for clients can involve many hours of research sitting in front of the computer, therefore taking a break is a necessity.
How is your day going? is it break time yet? Is your job or day giving you stress? Well we have a solution for your troubles. Why don’t you just dance! Sounds like a crazy idea doesn’t it? Well you can ask a group of Nashville Predators fans who decided to have a little fun! Check out the video below! Don’t be afraid to shake a leg when watching it!
Here at SEO Specialist Online, it is not all about business, it is about having fun!
There, Don’t you just feel better now!!
Leave a comment!! »Google | The Inside Story
27. March 2010
Michael Augustine
Have you ever wondered what it would be like to work at a popular search engine company like Google! The SEO Specialists recently where granted that opportunity. Much to our surprise, we found that the general policy for working at Google is very “relaxed.” Google employs people from all backgrounds of experience. If you are a webmaster, working at Google is great. If you are a programmer, working at Google is right for you. If you are a project manager, Google is the place to be. Google employs people who have the entrepreneurial spirit. Working at Google it is important that everyone works together as a “team.” If you have an idea that you wish to share on how to improve Google products, everyone listens. Google has distanced itself from the “bureaucratic” nature of business and has endorsed an environment to ensure everyone loves what they do, which in turn increases productivity.
It is no secret, that social networking has become a popular way to get yourself recognized on the Internet. Google believes that this concept can also exist in the workplace. Social networking promotes new ideas, new ambitions, higher productivity, and increased educational awareness. During Lunch, special groups are formed to learn more about each other, share ideas, and have a good time. The food that is served is even considered “top of the line.” A happy, filled stomach with great food does promote brain power. I have to admit; I cannot think or be productive without having a great meal first!!
Google has raised our eyebrows and they will always be a company that incurs a constant growth. The company is poised to be around for a long, long, time. The video below provides an inside look at our visit at Google and the many aspects of working for their organization! Google has become a household name, A true leader in the world of the Internet. At Google, the sky is the limit and the future is now.
[youtube]http://www.youtube.com/watch?v=aOZhbOhEunY[/youtube]
Leave a comment!! »Get Adwords Search Funnels
25. March 2010
Jim Gras
Google launched a new AdWords reporting feature named AdWords Search Funnels. AdWords Search Funnel shows you all the keywords that assisted in conversion made through Google AdWords, rather than just the last one before a buy or conversion action. This feature is being rolled out over the next few weeks, so keep an eye out for it as reported by search engine land
Until now, Google would only show you the last keywords that led to a conversion. In many cases, searchers will go through a searching process that includes research that might not lead to an immediate sale but may assist in a sale after a few more searches.
For example, imagine someone searches for [camera] then visits your site and does some research. They later search for a specific model number that they want to purchase. They end up back on your site and convert based on the specific model number. Google will show you in the Search Funnels report that the keyword [camera] did not specific convert, but assisted in a conversion.
How’s Google gathering the data and protecting user privacy? A variety of ways.
Funnels are created by noting when someone clicks on an ad at Google. That links their search activity from that click to a particular advertiser for 30 days. If they do other searches in that period after the initial click, even if they don’t click on the advertiser’s ad each time, Google will still track that the advertiser’s ad showed for that searcher and what keywords it showed for. If they eventually click again on the advertiser’s ad and convert, only then is a funnel report created — and only if the advertiser also uses the AdWords conversion tracking code.
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