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Search engine optimization (SEO) is the process of improving the volume and quality of traffic to a web site from search engines via "natural" ("organic" or "algorithmic") search results.
 

Google Ad Word Campaigns or Pay Per Click Advertising.  Placing keywords of known value that are highly relevant to your web site.  These small ads appear on the right side and at the top of Google Searches.  You only pay when someone clicks on the ad.  It is like someone walking into your store and not buying anything.

Here is an example of a Text Ad.

New York Budget Hotel
Clean and close to subway.
Students save 20%!
www.example.com

Image Ad

Note: Image ads will only appear on content pages in a select number of languages.

The size of your image must be one of the following:  view examples

468 x 60 Banner
728 x 90 Leaderboard
250 x 250 Square
200 x 200 Small Square

336 x 280 Large Rectangle
300 x 250 Inline Rectangle
120 x 600 Skyscraper
160 x 600 Wide Skyscraper

Local business ads are AdWords ads associated with a specific Google Maps business listing. They show on Google Maps with an enhanced location marker. They also show in a text-only format on Google and other sites in our search network.

You can target your Google Ad Words Campaign to your specific market. The examples below are for Denver, CO, 80229. The images show Denver Metro, Denver, and a 20 mile radius from zip code 80229.

 

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